Become a Supalam Dealer – Laminate Dealer Registration
Join the Supalam dealer network and grow your business with India premium decorative laminate brand. We are actively seeking authorised dealers, distributors, and channel partners across India – particularly in Tier 2 and Tier 3 cities where demand for quality laminates is growing rapidly.
Why Partner with Supalam?
- Premium IS:2046 Certified Products – Decorative laminates, acrylic laminates, digital print laminates, pre-lam boards, and edge bands.
- Strong Brand Recognition – Supalam is recognised among architects, interior designers, and furniture manufacturers.
- Marketing Support – Point-of-sale displays, sample books, brochures, and digital marketing support.
- Competitive Margins – Attractive dealer margins with volume-linked incentives.
- Dedicated Sales Support – Regional sales manager assigned to every dealer partner.
Our Product Range for Dealers
| Product | Description | Target Customers |
|---|---|---|
| Supa Lam | Premium 1mm and 0.8mm HPL, 1000+ designs | Furniture makers, contractors, homeowners |
| Unitop | Value-segment laminates | Budget furniture, economy projects |
| AcryGlem | High-gloss acrylic laminates | Premium kitchens, luxury interiors |
| DigiPedia | Digital print laminates | Feature walls, designer furniture |
| Kitchen Laminate | Moisture and heat resistant | Modular kitchen manufacturers |
| Pre-lam Boards | Ready-laminated MDF and particle boards | Furniture manufacturers, carpenters |
| Supa Edge Band | PVC and ABS edge banding | Furniture manufacturers |
Dealer Eligibility Criteria
- Established business in building materials, furniture, hardware, or interior products
- Adequate display space for laminate sample books and POS displays
- Existing relationships with carpenters, contractors, architects, or furniture manufacturers
- Commitment to minimum stock holding
- Valid GST registration
How to Become a Supalam Dealer
- Submit your enquiry – Contact us with your business details or call our dealer registration team
- Business evaluation – Our regional sales team will evaluate your location and business profile
- Agreement and onboarding – Sign the dealer agreement, receive sample books and POS materials
- First order – Place your first stock order and start selling Supalam products
Cities Where We Are Seeking Dealers
We are particularly looking for dealer partners in the following cities and their surrounding areas:
Contact for Dealer Registration
To register as a Supalam dealer or distributor, please contact us with your name, business name, city, and current business activity. Our regional sales manager will get in touch within 48 hours.